The Crown Estate - Candidate Conversion Case Study

The Problem  

The Crown Estate needed to fill its Infrastructure Development Manager role, supporting the organization in its work transitioning the UK towards net-zero.  

The Solution

Chapter 2 utilised LinkedIn, video outreach, and direct hiring to attract and engage top talent in the field.  

The Results

  • 50% increase in LinkedIn response rates following video outreach  
  • 93% direct hiring via Chapter 2   
  • Annual saving versus agency £1.2m