Altum's Dynamic Rebranding as an Employer of Choice

The Problem  

The Altum Group was rebranding from the LGL Group and needed to actively reposition itself to candidates as an innovative, dynamic employer of choice within the fund administration and corporate services industry.  

The Solution

Chapter 2 used our in-house team of employer branding experts to reposition the Altum Group as an employer of choice using LinkedIn, content creation, and employer branding strategies.  

The Results

  • 87k+ new visitors to the Altum website  
  • +7856 LinkedIn followers  
  • 100% Organic growth
  • LinkedIn engagement up 65%  
  • Altum content against main competitor set increased by 36.6%